Data & Expense Events News Self-Driving CES 2019: Toyota Unveils Autonomous Car Prototype By BMaaS Contributor Posted on January 8, 2019 4 min read The Consumer Electronics Show (CES) is underway in Las Vegas. CES attracts pioneering thinkers and business leaders from around the world. It also attracts a lot of media! CES BY THE NUMBERS The Consumer Technology Association (CTA), which owns and produces the show, Attendance expected: 182,000 Exhibiting companies: 4,400 Speakers: 1,000 The Future of Driverless Mobility Disruptive trends like Driverless Mobility are sure to get a lot of buzz this year. Everything from autonomous vehicles to drones to flying cars are being showcased at the event. Among the highlights? Toyota unveiled its TRI-P4 automated driving test vehicle. The P4 is based on the fifth-generation Lexus LS flagship sedan. Toyota’s Executive Vice President, Bob Carter, told TheStreet that the Toyota Motor Mobility Foundation is transforming the company from an automobile company to a Transportation Mobility Company. Carter says “Full mobility is still many years down the road, perhaps at the end of the next decade. A lot of work needs to be done not only by Toyota but the entire industry. ” So, why are they introducing this new technology now? Watch the video interview above to learn more. Cars, Robots, The Voice Assistant Wars and More TheStreet’s Eric Jhonsa is at the Consumer Electronics Show in Las Vegas. He’s already filing stories and you can find all of our CES Coverage here. As for the automobiles, Johnsa says there’s an on going joke that CES should be called the Las Vegas Auto Show. He might have a point. He says, “Self-driving vehicles — or rather, the progress that companies are making towards one day offering them — will naturally get a lot of attention. As will solutions that are much closer to being ready for prime-time, such as more advanced driver-assistance solutions and next-gen infotainment systems. Efforts to integrate new radio technologies such as 5G and cellular vehicle-to-everything (C-V2X) within cars will also get talked up.” Read Eric Jhonsa’s story: 7 Key Things to Watch for as CES Gets Underway which tackles IoT Hardware, The Voice Assistant Wars, Augmented Reality and Virtual Reality, Chip Announcements and more. Watch more videos on TheStreet’s Youtube Channel ‘ Would you rather ‘listen’ to Jim Cramer? Check out his new Podcast ‘Cramer Live’ on Soundcloud.